Zune Product Launch - LA + NYC

EVENTS + COLLATERAL

Acted as Account Manager, Producer (Ticket Giveaway Events, and Show Crowd Control and Admission) and Art Director for the Zune player launch events in NY and LA. Each city hosted a secret show with headline acts like the Red Hot Chili Peppers and others. A ticket giveaway for fans was organized at Circuit City with winners receiving free passes to the show and a t-shirt. Invitations were sent to the VIP list of guests provided by Zune and their partners. The events were a great success.